Blog 56: Women on the stands

Tuesday's defeat to Croatia and the subsequent end of Scotland's Euro 2020 journey has shaken the hopeful nation this week. To commemorate the historic return to the world's football stage, we are celebrating the fans whose unwavering support got the team this far. Unsurprisingly, football is the most popular sport in Scotland, so much so, that it is considered to be part of our culture itself. What you may not know is that, even though the key football demographic is diversifying, women still only take up 8% of the Scottish football audience, according to a 2017 SFSA (Scottish Football Supporters Association ) report.…