SW/S Digital Committee

Eszter Tárnai
Eszter is a freelance journalist, writer and blogger who joined the committee in 2021. Her dissertation in 2020 studied the way female athletes are represented in the news media and the findings revealed significant problems such as sexualisation and underrepresentation. She hopes to be part of a new generation of sports reporters, treating women in sport as equals to men.
 
Through her work, she aims to tell unique and diverse stories focusing on marginalised genders. Outside of the Scottish Women in Sport blog, you can find her work in UK based magazines and online publications.
Hannah Scott
Hannah is a freelancing journalist, writer and blogger, who joined the committee in 2021. Having graduated last year with a degree in Journalism, Hannah’s passion for sport and feminism is what makes her so keen to explore and write the stories of women in sport. 
 
In giving a platform to voice women’s issues in sports and writing about Scottish women in a range of sports, Hannah hopes to go on to cover Formula 1 and Tennis, whist still focusing on getting women into mainstream sports and having them heard and shown in the same regard to their male counterparts. 
 
You can find more of her work at HSBlogs, and in other UK publications. 
Jenny Selman

Jenny is a fundraising professional with experience of trust, statutory, community and events fundraising. 

She currently works as Funding Manager at Edinburgh Leisure, where she raises funds to support people affected by health conditions, disabilities, poverty and inequalities to be active to improve their health and wellbeing. 

Having been involved in athletics since she was at school, she has moved through the Scottish club system to represent Scotland on the track over 800m and 1500m, road and cross country. In 2020, she became Scottish Indoor 1500m Champion and British Indoor 1500m silver medallist. 

She is an advocate for the physical and mental health benefits of being physically active and is passionate about helping more women and girls of all ages, abilities, and backgrounds to enjoy sport. 

Colleen McCaskell

Colleen has been working in the digital marketing sector for nine years and specializes primarily in paid media, especially paid search and paid social.

She has a solid track record of creating cross-channels strategies for clients across numerous verticals and platforms with a particular focus on lead generation and long sales cycles.

In her free time, she enjoys training and competing in Olympic weightlifting.

Lauren Flack

Lauren is currently studying Sport and Recreation Management at the University of Edinburgh and particularly enjoy the marketing, digital and communication side of things. After joining the Digital team at Scottish Women in Sport in 2020, her interest in the study of gendered ideologies and their manifestation in sport has grown.

 She is passionate about expanding the diverse representation of females within the media, from grassroot to elite sport to increase awareness and encourage participation.

Lauren hopes to progress to work within this field, potentially in a management role, to push for equal privileges and exposure for females.   

In her spare time she participates in a range of sport from cheerleading to tennis, enjoys reading, watching any sport that’s on TV, and walking her dog.

Mhari Maclennan

Mhairi works in policy and public affairs and joined SWIS on the innovation committee in 2021. She has an academic background but has started working in the sports sector through her own organisation, Kyniska Advocacy, which campaigns for policy changes in women’s sport.

Mhairi’s passion is to help construct a level-playing field for women and girls in sport. Her vision is for a world where women’s sport is celebrated and respected in its own right, and where women can freely and fairly practice sports.